Your Trusted Dental Email Marketing Company
Pearly Marketing can help you turn your emails into new patients and keep the ones you already have coming back time and time again.
Email Marketing Delivers Results Right To Your Inbox
Email Marketing can be one of the most underutilized yet most effective ways to procure new dental patients as well as keep those you already have engaged with your brand.
Dental Email Marketing Done Right
Email marketing could very well be one of the most underrated ways to help your dental practice procure new patients and increase revenue through automated follow-ups with existing patients.
According to the American Dental Association 42 percent of Americans don’t see a dentist as often as they would like, meanwhile, 85 percent of Americans believe that oral health is extremely important to their overall health. As marketers, we see this as a golden opportunity to simply provide a gentle nudge that encourages your existing dental patients or new ones that dental care is important and that setting an appointment is easy. Whether you are trying to reach new patients or want to reach your existing ones more often with information they would find useful or an offer they can’t refuse, email marketing for dental practices works.
Great Email Marketing Starts With The Patient
By focusing on delivering the right message to the right person at the right time, we are able to use one of the most effective forms of marketing and make it even more effective.
A Great Email Starts With The Right Message
Crafting well-written email copy that can turn prospects into patients and patients into repeat visitors is not an easy task, but when executed effectively will deliver results very predictably.
Put yourself in their shoes, do you want to get an email promoting something you have zero interest in, or would you rather get an email that speaks directly to your pain points as they relate to dentistry? I assume you want targeted messaging that helps you solve a problem you actually have, right? Well, the same is true for your patients. We help you craft that message and automate the process of delivery so they feel like your email was timed just right.
Nurture Prospective Patients
On average it takes about 7 interactions with a brand before someone is ready to engage with that company, whether that is by sharing an email address in exchange for a downloadable guide or actually booking an appointment. You need to nurture the relationship, establish trust, and build a case for why they should choose you over the competition.
Email marketing is a great way to do just that and the beauty of it all is that once the system is set up it basically runs on autopilot. We help you set up the machine and maintain it over time so you get the most out of your investment.
Keep Patients Coming Back
Let’s face it, we are forgetful and we often postpone things we know we need to do, sometimes far beyond the date we originally planned for. There is a reason why booking a follow-up appointment is such a critical step in your dental practice process when someone visits your office. More often than we would like the follow-up either does not get booked or gets canceled.
By setting up email automation, you are ensuring that more of your existing patients will come back more often. We put together a guide for email marketing best practices for your dental practice and if you have any questions please feel free to reach out.